We take responsibility for people and nature

Blonde girl smelling flowers

Giving back to nature more than we can take

In 2021, we celebrated one hundred years of success, going from pioneering 'green' brand to becoming a reference brand for sustainable business practices. We understand the deep connection between people and nature and try to give back more than we take. Year after year we are strengthening our commitment to biodiversity conservation and climate protection and are proud to announce we are supporting the important work of some new charity partners in addition to our own sustainability projects.

It's the sum of our actions that ensures we are protecting biodiversity and nurturing healthy soils around the world to restore and maintain the balance between people and nature.

Rebuilding carbon in the soil with Carbon8

We are proudly supporting Carbon8 to help transition Aussie farmers to regenerative agriculture and support them to rebuild the carbon (organic matter) in their soil from 1% to 8%. By helping to raise awareness around the importance of soil health, we are playing an active role in climate change mitigation and the protection of biodiversity.



Together we have so far donated $24,619 to Carbon8.